We are incredibly excited to announce that Gretchen Coss, Senior Vice President at the internationally recognized interdisciplinary design studio, G&A, will be one of the keynote speakers at Kulturkraft24! Gretchen is renowned as a professional beacon, particularly known for her approach at integrating commercial objectives with cultural integrity. At Kulturkraft24, she will share her invaluable insights with us.
A Balancing Act: Learn how G&A successfully balances commercial objectives with cultural considerations in projects like the Toyota Visitor Center. Gretchen will reveal the strategies behind successful collaborations with commercial partners while maintaining a strong cultural and educational focus. Gain insights into why finding the right balance is crucial for ensuring the sustainability and relevance of cultural institutions.
Interweaving the Physical and Digital in Experience Design: Explore the innovative methods used to integrate physical exhibitions with digital technology. Gretchen will demonstrate how digital tools can enhance visitor engagement and create deeper layers of interaction and learning. Discover practical approaches to creating immersive experiences that combine the best from both physical and digital worlds."
Prioritizing the Guest: Understand the principles behind designing experiences that prioritize visitor engagement and satisfaction. See examples of how interactive elements and hands-on activities can make a visit to the museum more memorable. Learn new techniques to enhance visitor interaction and participation through holistic design.
Don't miss this unique opportunity to hear from one of the most influential figures in experience design and audience engagement.
Comments